So we continue with our insight together with Todd Rockoff as to how HDcctv will continue to take market share over the coming months and years. We have already asked some in depth questions about the alliance and the way things are moving forward. Click here to see them. Today we look at HDcctv dvr features and benefits HDcctv PTZ domes and where we can expect to see growth in the foreseeable future. So on with the questions.
9) Todd, have you seen a marked increase in feature rich HDcctv DVRs as
manufacturers start to push for market share. If so, what features do
you think are bringing the most benefit to end users and what features
that we are yet to see should the manufacturers strive to introduce?
TR: HDcctv DVRs exhibit the same general architecture as CCTV DVRs. The fundamental difference is that instead of an analogue-to-digital converters on the inputs, HDcctv DVRs include all-digital, high-speed receivers on their inputs. This means that all of the features evolved over time for CCTV DVRs are typically already available in HDcctv DVRs. From the installer’s or operator’s point of view, an HDcctv DVR works just like a CCTV DVR, except with higher resolution values on the configuration pull-down menus. All of this means that HDcctv equipment is easy both to design and to deploy, with little-to-no learning curve for the seasoned CCTV professional.
One as-yet-unexplored product opportunity is multi-channel video analytics (VA) servers. Most VA solutions today operate on somewhat distorted IP video or in computationally limited cameras. A terrific opportunity exists to deliver a cost-effective, high-performance VA server that accepts multiple channels of HDcctv inputs.
Another important product area is installers’ tools. Specifically, HD field monitors are important for setting up cameras, and in-situ test equipment would be very important for the installer considering an HDcctv retrofit, to be able to answer the question, “Will this cable support HDcctv 1.0, or do I need HDcctv XR, or do I need to pull new cable?” prior to actually installing the HDcctv equipment. HDcctv Alliance Members are working on these tools and more; keep your eye on developments in this area.
10) HDcctv cameras come in many shapes and sizes but is there
companies out there that have developed HDcctv PTZ domes. If so who?
11) IMS predictions have shown exponential growth in the sale of
HDcctv solutions across the world but where do you expect to see most
sales to end users taking place.
TR: The appeal of HDcctv solutions is very broad based, and it is not inherently limited to any specific geographies or vertical market segments. HDcctv cameras are being deployed everywhere from small retail shops and petrol stations to large, enterprise-connected warehouses, from schools to hotels, from freeways to public plazas, right around the world. As more installers and their customers become aware that HDcctv is an appealing alternative for HD surveillance, and as prices continue to become more attractive, this adoption trend will only accelerate.
We have observed that HDcctv solutions tend to be adopted relatively slowly in those markets where the all-IP-cameras proposition has gained significant mindshare. When a tender document specifies that a surveillance system must contain only IP cameras, the system designer does not have the freedom to choose the most cost-effective solution for the application. Ethernet and HDcctv are just local-site video transport technologies, rather than risk mitigation strategies; selection of local-site video transport technology is appropriately an engineering decision. Of course, IP cameras are the right choice for some cameras, but certainly not for all cameras in all projects. A buyer specifying only one type of camera may spend too much, or end up with a system that is not quite fit for purpose. HDcctv adoption has so far been fastest in those markets and applications wherein surveillance system designers are free to select the most cost-effective technologies to address the end buyers’ security concerns on a case by case basis.
12) Recently the BBC ran an article on HD CCTV in the UK and the
threat to privacy this represented. It certainly bought the subject to
the fore here in the UK but what is your thoughts on this article and
is HD a threat or a benefit.
TR: The HDcctv Alliance does not take positions on matters of public policy. Suffice to say that whether or not surveillance is appropriate in a given situation is independent from the local-site video transport technology used. In general, clear surveillance is better surveillance. Clearest video is the value proposition for HD surveillance, and the reason that the worldwide market is migrating to HD video. HDcctv is an appealing way, but not the only way, to deliver HD surveillance.
Integrated CCTV say……..We have a very strong view on this final point. We have seen CCTV mis-sold too many times and know that HDcctv can deliver the right results and can actually achieve what CCTV was originally designed to do all those years ago when it was first introduced into the commercial market place. The only people worried about HD are those being caught by it….. We continue with Todd’s insight into HDcctv with some more probing questions shortly….until then…………………………….
Tags: HDCCTV, HDcctv Alliance